Believe The Hype
Experiential campaign for HP to promote their new range of Large Format Printers to the london design industry through the creation of the world’s first live art gallery
![](https://carbon-media.accelerator.net/0000000hy38/jejJaOzs8JHe1DRn8Qg8hW;440x313.jpeg?auto=webp)
Hype Gallery exterior, Brick Lane
![](https://carbon-media.accelerator.net/0000000hy38/gAvkwI7XqbmfLO07DxWGZk;282x440.jpeg?auto=webp)
Clean graffiti by Moose
![](https://carbon-media.accelerator.net/0000000hy38/2J2PaiL6TsseUfXHdcscgw;440x313.jpeg?auto=webp)
Campaign collateral
![](https://carbon-media.accelerator.net/0000000hy38/eSbJYuVqczzcWlS29Y03hV;333x440.jpeg?auto=webp)
Campaign posters
![](https://carbon-media.accelerator.net/0000000hy38/7TdNhMQYfwGdx0il0PiPUi;286x440.jpeg?auto=webp)
Campaign posters
![](https://carbon-media.accelerator.net/0000000hy38/lam1DUxyyuZcacNII6bPyA;307x440.jpeg?auto=webp)
Campaign Posters
![](https://carbon-media.accelerator.net/0000000hy38/7qyuyIsJwXBg2ShKZcH0fL;440x312.jpeg?auto=webp)
Hype Gallery interiors
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Role Idea creation, PR, event and experiential, art direction
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For Hewlitt Packard
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