Facebook Social Good Forum
Every year, Facebook host the Social Good Forum, in 2018 they asked us to help them design an immersive experience that brought to life a suite of apps and services that they were launching.
We created an experiential event that presented the different social good, fundraising, and safety tools on the platform. Guests were able to learn more from product specialists and get hands-on with the apps and services and hear from NGOs, charities, government, brands and companies who work with Facebook and who have deployed the services around the world.
With a keynote address from founder Mark Zuckerburg and an expo style event where the apps and services where demonstrated, the event helped raise the profile of the Social Good efforts of Facebook and drove engagement, service deployment and fundraising.
Role Creative Strategy
For Facebook + Jack Morton
Type Experiential, Technology Showcase, Product Demonstrations