NIO EP9 Launch

The brief
Launch the world’s fastest electric super-car to the world

The answer
Take over the world famous Saatchi Gallery in London and create the mother of all launches to tell the NIO EP9 story

Stream it live to the world across YouTube and Weibo and achieve 10million unique streams


  • Role Strategy, Public Relations, TV treatment, script writing

  • For NextEV & Jack Morton

  • Date November 2016

  • Type Experiential & TV production

  • URL www.nio.io/ep9

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